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Knowledge Center

Making Your Marketing Work

Do You Know Digital Marketing?

September 15, 2017
Take the digital marketing myth busting quiz for your chance to win a $10 Starbucks gift card.*

DIY Marketing Takes Know-How

August 30, 2017
Do-it-yourself isn’t always more cost effective, especially when it comes to marketing.

Websites Aren’t Passé

August 24, 2017
Social media won’t replace your website. Your business needs a responsive website to increase leads and drive sales.

The Internet Isn’t a Field of Dreams

August 24, 2017
Just building a website isn’t enough. If you want your current and potential customers to come to your site, you need to optimize and promote it.

It’s Print & Digital (Not Either/Or)

August 8, 2017
The rise of digital isn’t the end of print. Your media mix should be driven by strategy.

Five Things to Look for in a Marketing Partner

July 25, 2017
As you interview potential media companies and agencies, keep these five key things in mind.

The Best Social Networks for Business

June 20, 2017
Not all social networks are created equal, especially when it comes to business. Let’s look at some of the best social media networks for local businesses.

Investing in Facebook for Business 101

June 19, 2017
Learn to get the most out of your Facebook ads.

Four Tips for Creating Engaging Video Content

May 11, 2017
Video is one of the most powerful formats around—but only if it’s compelling. We’ll give you some tips to help you produce content that motivates audiences.

Should SMBs Care About Marketing Strategy?

April 27, 2017
If you want a competitive edge in the local market, you need to invest time, money, and energy into a focused marketing strategy.

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